ICON 4X4 is a well-known car restoration company based in Los Angeles, that builds highest quality hand built utility vehicle. ICON has made a name for re-engineering legendary off-roaders, including Ford Broncos and Toyota FJs.

Regarding web design, they knew there’s only one chance to make a first impression, which was critical for ICON. So they approached My Web Programmer to help them major redesign and backend development for their site.


My Web Programmer completely redesigned and rebuild their website. The new website was built using latest technology, is mobile responsive and has a custom content management system (CMS) allowing our client to manage and update website content whenever required.

We also developed car configurator allowing website visitors to customize the color, specifications and other elements of their selected vehicle model.

The website is also integrated with an E-Commerce shop allowing users to purchase ICON gear and parts. Users can customize products in the shopping cart. UPS API has also been integrated with the website to auto calculate shipping charges based on product weight, dimensions and shipping destination.


The new website has gotten superb reviews from clients, with easy to navigate, clean, crisp and intuitive interface. The new website helped with increase brand visibility, inspire people to learn more about the company and leave a stronger impression.

Our client, ICON 4X4, has been totally satisfied with the quality of the project and has even recommended us to numerous potential clients who asked ‘who is your web designer?’.

In their own words: “We’ve given My Web Programmer great reviews based on the work they did and we were never disappointed.”

Chat with our team to see what we can do.

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